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Here is the How it Works

How it Works


1. Browse

Browse our selection of over 800 retailers


2. Shop

Click through and shop with our selected retailers


3. Collect

Checkout and collect up to 12 Avios for a £1

Earn Avios on your online purchases in five simple steps:

  1. Browse BA eStore and find a Retailer you’d like to purchase from. Then simply click on “Shop Now” and you’ll be redirected to the Retailer's website where you can shop as normal
  2. We’ll track your purchases automatically and calculate how many Avios you’ve earned.
  3. Your Avios will show in your BA eStore account as “Pending” within 5 working days. If your pending Avios aren’t appearing in your BA eStore account after 5 days, please contact us.
  4. We'll validate your purchase with the retailer and update your account to show your Avios as "Approved". Purchases will be approved within 40 days. Your purchases are subject to the retailers’ terms and conditions.
  5. All "Approved" Avios will be posted to your British Airways Executive Club account within 48 hours.

If you have any more questions, check out our FAQs to find more answers.

Important Information:

Enable your Internet browser cookies to be sure your Avios are awarded to your Account.

Cookies are used to track your path from BA eStore to the retailer’s website and enable us to allocate the Avios you’ll earn from your purchase to your BA eStore account. For more information on cookies click here.